THE OTHER ART FAIR

"The Other Art Fair was launched in November 2011 at the Bargehouse on the South Bank. Over three days, UK’s best eighty unrepresented artists were showcased to 4,300 visitors. This successful launch prompted an overwhelming response of over 400 artist applications for the following fair. 

Magaluf  by Dan Cimmermann

In order to accommodate such interest from artists and visitors, the fair moved to Ambika P3 in Marylebone. The three editions of the fair (May 2012, November 2012 and April 2013) have seen a continuation of the fantastic sales and opportunities generated at the inaugural edition. The fifth edition of The Other Art Fair took place at The Old Truman Brewery on 17-20 October 2013. Situated in the heart of London’s cultural East End, The Old Truman Brewery is a landmark arts venue and hosts a hive of creative businesses, galleries and events and provides the perfect new home for the fair during what is London’s most important and internationally renowned art week." (The Other Art Fair) This year The Other Art Fair just closed its doors yesterday. Again, it took place at Ambika P3 between 24- 27 April 2014. 

The April 2014 Artists

If you didn't have a chance to visit the show you will be pleased to know that you can have a look and purchase this years art works in The Other Art Fair online shop.

As the fair director Ryan Stanier describes, The Other Art Fair is a unique platform from which the artist can independently showcase their work: to gallerists, curators, critics and collectors. It is not only about selling artworks, these four days enable artists to launch their work in the contemporary art world, gauge the public’s response to their pieces and meet fellow artists for potential future collaborations. The fair is wide-reaching in its audience, attracting individuals who support artistic practice in other ways: advertising agencies, fashion designers and corporate companies looking to commission pieces. The Other Art Fair is unique in its approach to supporting artists. "In addition to the four days, we support them throughout the year by offering free seminars and workshops, the opportunity to sell online and connecting individuals with companies and associations." (The Other Art Fair)

For more information on the fair and idea behind it watch this short interview from last year with the director of The Other Art Fair, Ryan Stanier.